Shop! Back to School Global POP report 2022
This report is designed to show inspirational in-store shopping experiences from eight different countries. It’s important to note that the back-to-school period falls on different dates of the year around the world: In Australia, New Zealand, Argentina and Japan, classes begin the first quarter of the year. China has no back-to-school period and in Spain, classes begin on September 1st. In the United States, openings vary with some schools opening in July and others after Labor Day. Nevertheless, this report shows great in-store marketing and shopper activation examples with over 200 on-site images.
This content is private you must Subscribe or Become a Full Member to keep on reading
Subscribe for Free
Getting your web user account is fast, free and lets you get a taste of the great content and resources available to our members.
- Access more articles and resources
- Subscribe to special interest groups to get content tailored to you
- Buy event tickets online
