Shop! Australia & New Zealand holds the Industry's major annual awards contest; with the intent of recognising and rewarding best practice, innovation, and excellence in Retail Marketing

Entries vie for gold, silver, and bronze honours. Shop!’s highest honour, the Tom Harris Retail Marketing Award, is selected from the Gold Award winners. Other Pinnacle Awards are given for outstanding performance in Design & Innovation, Shopper Experience, and Best Display. Those awarded Gold are eligible to enter the Global Shop! Awards.

Who can Enter?

  • Any designer or producer of retail marketing material, agencies, brand owners, suppliers and retailers

  • The Awards are open to both Shop! members and non-members

  • 2024 Awards Rules and Criteria

2024 entries open 9 October 2024. 

Dates & Deadlines 2024

Entries Open Online: Wednesday 9 October, 2024
Early Bird Prices close: Midnight Tuesday 31 December, 2024
FINAL cut off for entries: Midnight, Thursday 16 January, 2025
Online Judging Commences: Monday 17 February to Monday 3 March, 2025
Online People's Choice judging (open to public): Tuesday 4 March to Tues 11 March, 2025
Online Pinnacle judging: Tuesday 4 March to Tuesday 11 March, 2025
Awards Gala Dinner: Winners Announced, Thursday 27 March 2025, Doltone House Jones Bay Wharf, Sydney, 6:30pm.

Entry Categories

There will be 26 total categories, across two streams; 'Physical Store', and 'Shopper Experience'.
For the Physical Store stream, two of the categories provide for two divisions with separate awards for Temporary and Permanent displays.

Definitions are:
Temporary – up to 4 months
Permanent – over 4 months

Click each category to read individual descriptions and how they will be awarded. 

I. Physical store categories

II. Shopper experience categories

III. Pinnacle and special awards*

  • People’s Choice Award
  • Best Design & Innovation
  • Best Display
  • Best Shopper Experience
  • Tom Harris Marketing at Retail Award

*Pinnacle and Special Awards are selected from entries/winners of the above categories. People's Choice is selected via an online public vote.

For further entrant criteria and guidelines, refer to our comprehensive 2024 Award Entrant Information booklet.

To enter the Awards, please click here to register and complete your online entry. Before entering please take some time to download and read our step by step guides on how to navigate the online entry process and 2024 Award Criteria and Rules. 

To book tickets to the 2024 Shop! ANZ Awards Gala Dinner on Thursday 27 March, 2025 at Doltone House, Jones Bay Wharf

View the 2023 Awards entry case studies here for inspiration.

Who Judges the Awards?

More than 90 industry professionals judge the Shop! Awards each year, including representatives of retailers, brands, shopper researchers, creative agencies and POP companies. To register your expression of interest to judge the 2024 Shop! Awards, click here. 

How to Enter 2024 Awards Webinar

If you are considering entering or judging the 2024 Awards this webinar is highly recommended to assist in crafting your entry submissions.

Carla and Nichola from Shop! ANZ, will take you through the do's and don'ts when it comes to putting your best foot forward for your 2024 Shop! Awards entries. This short webinar will give you an overview of the Awards categories, what to focus on when entering, as well as tips on how to structure your answers and use the Awards entry website.

Wednesday 4 December, 2024 at 10:30am